What should I call landing page?

Other names for a landing page include a capture page, a splash page, a squeeze page, a lead magnet page, an opt-in page, a gift page, a preview call invite page, and a free offer page.

What is a landing page on a website?

A landing page is a standalone web page that a person "lands" on after clicking through from an email, ad, or other digital location. Once they're on your landing page, users are encouraged to take an action, such as joining your list or buying your products.

What is a simple landing page?

Landing page definition is simple – it's a specific webpage designed to grab the visitor's attention, present them with a specific product or service, and then encourage them to take a desired action. Landing pages can be used to gather webinar audience, announce a new product launch or pre-sale, or offer a discount.

What is a one page landing page?

Landing pages are one-page websites with a specific focus. Think of them as an online business card or flyer for you or your business. You can use them to promote or sell a product or service, sign customers up to your email list, or target different sorts of customers.

Is a landing page the same as a website?

What's the Difference Between a Landing Page and a Homepage? … Landing page traffic comes from ads — Homepage traffic comes from many sources. Landing pages are separate from a business' website — Homepages are the front page of a business' website. Landing pages have a single goal — Homepages promote website browsing.

Are landing pages good?

If you are looking for an effective lead conversion tool, landing pages are definitely the way to go. A landing page is a great way to drive traffic, improve your SEO and build your brand. It can also form part of an effective PPC strategy.

What is a brand landing page?

In digital marketing, a landing page is a standalone web page, created specifically for a marketing or advertising campaign. It's where a visitor “lands” after they click on a link in an email, or ads from Google, Bing, YouTube, Facebook, Instagram, Twitter, or similar places on the web.